This is the pattern we see across admissions offices — not a claim about your school. Every figure below is illustrative arithmetic to show the mechanism; your real numbers come from the diagnosis. Admissions is a pipeline being run on a register, and the leak is almost always in the same place: the step between a parent enquiring and a parent walking in.

01

A missed admission is a year of fees, not one lost call

₹0 / admission

Price a single enquiry that never becomes a visit at a year of fees. Now count the parents this term who enquired once and were never followed up. That is the real number the register hides.

02

The visit gets booked on the second touch

0nd touch

Parents rarely come back on their own. The reminder, the confirmation and the post-enquiry nudge are what turn 'we're considering it' into a campus visit — and manual registers send none of them.

03

A register can't be sorted, assigned or measured

0 visibility

You can't ask a paper register who hasn't been called, which counsellor owns which parent, or what this month's enquiry-to-visit rate is. So nobody is accountable for the drift.

Digital enquiry capture with an owner and a stage on every parent, automated visit reminders and post-visit follow-up, and fees tracked so defaults surface the day they happen. The website is the door; the admissions system is what stops the leak.